M-to-M: The Science of Marketing to Millennials

M-to-M: The Science of Marketing to Millennials

It’s being widely reported that Millennials do not like to purchase as their parents and grandparents may have. Is it because they’re thriftier than Gens X and Y or because of something altogether different? Even cursory observation reveals some subtle hints about why Millennials do not spend and those clues could help you market smarter to that group.

Millennials

Millennials

VFC specializes in bringing smart growth solutions to the SMB sector. Just like large corporations, small and medium business can be strategic, creative, position and target. They can do everything a Fortune 500 company can do, and more, with planning.

VFC develops objectives, marketing plans and creative briefs for our clients with the goal of reaching specific targets but it’s important that clients understand their targets and their motivations.

Social Media Advertising

Social Media Advertising

More than one client has inquired about advertising in the social media universe. As partners that manage social media campaigns and accounts for clients of all sizes, VFC is adamant about staying current with the opportunities that engaging audiences online can create.

Targets Getting Tougher to Touch?

Targets Getting Tougher to Touch?

Hello fans of innovative marketing! The economy is suspect, postage is sky high and fuel prices are nearly double what they were this time two years ago! That’s affecting everything from production to postage, making direct mail less desirable every day. What’s a company gotta do to reach the consumer?

Marketing to DIY’ers?

Marketing to DIY’ers?

The home improvement markets are, without doubt, highly competitive but – with a strong plan and a sharp focus your do-it-yourself marketing effort will hit the nail on the head and drive home increased sales.