Big Branding for a Big, Fun Music Bash!

Big Branding for a Big, Fun Music Bash!

Sly Fox Brewing Company’s Can Jam Festival is an unique event celebrating the can or more specifically, craft beer in cans! More specifically still, Can Jam 2014 celebrated Sly Fox cans!

Sly Fox Cyclocross

Sly Fox Cyclocross

Mountain bikers might enjoy a post-rip, trailside IPA, distance roadies recover and refuel with a good beer and recreational riders often makes craft beer a destination. But the cyclocross community, they’re a different breed of beer lover altogether and VFC client, Sly Fox Brewing Company, is welcoming them to a special event.

Sly Fox 360

Sly Fox 360

The introduction of 360 IPA into Sly Fox Brewing Company’s portfolio of beers was exciting enough to warrant a deviation of the standard and a creative teaser campaign that had consumers guessing that we were promoting an outdoor adventure event– and that was by design.

Hideous Holidays

Hideous Holidays

Every year VFC designs a new package for Sly Fox Brewing Company’s widely anticipated Christmas Ale. The new branding gets consumers excited about the release which, although the same recipe from year to year, features subtle taste and aroma differences that connoisseurs look forward to all year long.

TEDx & Canjam!

TEDx & Canjam!

VFC was instrumental in the branding, planning, programming and promotion of two regional events that both continue to become more and more popular as evidenced by their growing attendance this year.

Packaging Deliciousness

Packaging Deliciousness

Sly Fox’s colorful loose can packs always were icons in Pennsylvania distributor aisles and welcome additions on any refrigerator shelf but, with the introduction of new can styles Helles Golden Lager and Grisette Working Class Ale, we’re rolling out a whole new look!

We love craft cans

We love craft cans

This month VFC sent three new beer cans into production and, as more and more craft breweries discover the value of cans over bottles, we expect to do more… perhaps the most compelling design is coming in May, 2013.

Sly Fox Brewing Company’s Can Jam Festival

Sly Fox Brewing Company’s Can Jam Festival

Sly Fox Brewing Company’s Can Jam Festival is an unique event celebrating the can or more specifically, craft beer in cans! More specifically still, Can Jam 2012 celebrated Sly Fox cans!