Porter Law

Porter Law

For this client, a startup attorney entering a very competitive market, VFC undertook an extreme amount of competitive research and conceptualized several strong directions prior to multiple iterations that fine tuned the final brand. The sturdy glyph is a column composed of equally weighted stokes while showcasing the original P and L identity for Porter Law.

Take a Free Ride

Take a Free Ride

Programs that have gone on as long as ten years without care and feeding can, quite expectedly, start to wither on the vine. In a perfect world, brands would touch all of their campaigns and programs at least annually to make adjustments that help them better connect with the target audience.

GRAMMAR TIME: Alot vs A lot

GRAMMAR TIME: Alot vs A lot

One advertising agency’s heroic attempt to rid the Internet of an overwhelming number of errors that are as likely signifying the end of days as anything else—say, that bacon-flavored milkshake or intelligence shattering reality TV.

Hey, we’re not graphic designers!

Hey, we’re not graphic designers!

At least once a day we’re introduced, praised or otherwise mentioned as a client’s “graphic designer.” In every single client relationship VFC brings more to the table than design and although VFC excels in graphic design, our capabilities are abundantly greater and range to include:

LGBT Equality Alliance

LGBT Equality Alliance

So many LGBT identities employ rainbow themes, it was our intent to get noticed in that sea of color with shades of a hue that can be considered masculine or feminine with hard edges that represent individual identities and overlapping that connotes community.

Character Development

Character Development

Strategic development of an iconic character can make a boring brand fun and create a sense of personality necessary to secure a unique position.

OJRMTB Team Jerseys

OJRMTB Team Jerseys

VFC branding programs don’t end with the development of a name, identity, logo and standards and one unique application has become a specialty for the creative firm that loves cycling and outdoor adventure.