These independently organized TEDtalks bring compelling speakers and performers to a themed program, presented in engaging monthly salons and an annual day-long event.
Following the detailed style guide from TED, VFC manages the TEDxPhoenixville brand and introduced themed annual identities to bring a unique flavor to the event.
Custom apparel, brochures, posters and event collateral for the annual TEDxPhoenixville event exploit a unique annual theme that is supported by an amazing slate of presenters.
For four successful years, VFC was instrumental in the development, programming and promotion of TEDxPhoenixville. Because we encountered so many people who were unfamiliar with TEDxPhoenixville, TEDx and TED altogether, VFC developed educational vehicles including a informative salon for business owners that could benefit from the program and a street kiosk. The interactive, three-sided street kiosk could be positioned in a single, unmanned location informing passersby of the event and the mission.
Featuring an annual overhaul and content management that evolves as the program comes together each year, the TEDxPhoenixville website is an archive of past speakers and performers and a prelude to the next..