M-to-M: The Science of Marketing to Millennials

M-to-M: The Science of Marketing to Millennials

It’s being widely reported that Millennials do not like to purchase as their parents and grandparents may have. Is it because they’re thriftier than Gens X and Y or because of something altogether different? Even cursory observation reveals some subtle hints about why Millennials do not spend and those clues could help you market smarter to that group.

MSW Weitzenkorn’s Labels

MSW Weitzenkorn’s Labels

Weitzenkorn’s men’s store—the second oldest in the country—has been a beacon of quality in the Pottstown, Pennsylvania region since 1864, not long after Abraham Weitzenkorn immigrated to America.

Better than fast

Better than fast

VFC recently partnered with a team of startup restauranteurs who are reinventing the way your favorite foods are done. Rapidough Pizza Pies creates gourmet pizzas, calzones and delicious farm-fresh salads with house made dressings in about five minutes.

Brand Consistency Versus Cultural Change

Brand Consistency Versus Cultural Change

Natural selection in commercial enterprise can be as brutal as nighttime on the jungle floor. That’s why smarter brands elect to adapt and survive over becoming a predator’s next meal.

Field trips that fuel knowledge

Field trips that fuel knowledge

Well-heeled soccerati and soft-handed regional celebrities graze shoulders with all manor of grunged up laborers and tobacco perfumed street youth… Wawa is the great melting pot of suburbia!

Sweet Winter Swag

Sweet Winter Swag

Custom branding approaches from VFC mean custom touches every step of the way. We go the extra mile to source the most appropriate apparel for your brand mission so, in the end, you’re not just slapping a logo on a t-shirt but creating an extension of your brand. We take the same approach with vehicles, signage and all commercial production that supports our client brands.

Social Media Advertising

Social Media Advertising

More than one client has inquired about advertising in the social media universe. As partners that manage social media campaigns and accounts for clients of all sizes, VFC is adamant about staying current with the opportunities that engaging audiences online can create.

Hideous Holidays

Hideous Holidays

Every year VFC designs a new package for Sly Fox Brewing Company’s widely anticipated Christmas Ale. The new branding gets consumers excited about the release which, although the same recipe from year to year, features subtle taste and aroma differences that connoisseurs look forward to all year long.

Get Geared up!

Get Geared up!

Whether you’re interested in a complete corporate identity enhancement and brand launch or just want to order hats, mugs or t-shirts for your customers VFC is always prepared to offer compelling design, superior service and excellent results all at a competitive price.